Tuesday, November 11, 2008

Guest Speaker Pamela Anderson, Underwood Gallery Owner & Artist at Wisconsin Pastel Artists (WPA) Nov 6, 2008 Mtg

Pamela Anderson, both an artist and the owner of Underwood Gallery who has a sales background gave a talk on how to approach a gallery and market your work.

Here are links to her websites:
http://www.paintmysky.com
http://www.underwoodgallery.com (Exhibition by Fred Bell 12/9/09 - 1/9/09)

There is also mention of her gallery's 7th anniversary at http://www.villageofwauwatosa.com/

It is important to be professional, organized, polite, not waste the gallery owner's time and have good follow up.

Mentioned that you can never get enough exposure.
Some ways to market yourself:
  • Face book (and other viral/social networks)
  • drop off cards with different art groups
  • blog postings
Proper framing of artwork is important.

Carol, a wpa member also gave a short framing presentation. Mentioned that there is a fitting tool used that squeezes in nails to put frames together, $35? through Dick Blick but may also be found at Rockler's woodworking and hardware on hwy 100 & watertown plank road (845 N Mayfair Rd. Wauwatosa, WI 53226. http://www.rockler.com/retail/index.cfm?store=7 ) Looks like it might be Framers Pliers for $43.99 that she is talking about under handtools/picture framing tab)

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